We trust you had a pleasant break, but now it's show time, folks! With everyone back from the holidays, it's time for the implementation of your new year's resolutions. But don't worry — we at whichfranchise.co.za are standing by to offer guidance and support. Read on and you will see that this isn't just idle talk. Starting with today's edition, we bring you practical guidelines that have been formulated by recognised experts you can apply in your operation today.
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Small companies — and most franchises fall into this category — can breathe a sigh of relief. According to Tshediso Matona, director-general of the Department of Trade and Industry, the newly promulgated codes of good practice on empowerment will affect only 13% of registered businesses. The balance is effectively exempt as they generate less than R5 million per annum in sales. Read more…
To succeed in today's competitive marketing arena, companies need to review the market on an ongoing basis and adapt to its changing needs. This does not only apply to product development but also to the setting of strategy. Franchise companies are no exception; indeed, franchisees rely on their franchisors to set the network's strategic direction.
Franchise expert and strategist Eric Parker has recognised that over the next ten years, the black middle income group and especially its youth segment will be the fastest growing market..
Add to this the fact that as the political ideals of BEE begin to translate into better earnings for a growing number of people, the black middle income segment will grow exponentially. Astute marketers need to take cognisance of this and act accordingly. To do so effectively, they need to identify market segments that appeal to this awakening giant.
This is where Eric's CHEEFACTOR comes into play. Read more…
Ownership of shopping centres rests with a handful of institutional investors. This has led to inflated rentals and a “take it or leave it” attitude among lessors. Smaller franchisors find it difficult to secure prime positions for their brands, and if they do, their joy is often short lived. In effect, their hapless franchisees find themselves working for the landlord. Read more…
The issue of Trans fats has become a highly contentious one, and you don't need to be a fast food vendor to be affected. Everyone who deals in or just eats fast foods and/or foods that undergo industrial cooking processes needs to become fully informed.
Recognising the importance of the topic, we have published a summary as part of the franchise grapevine section. One mouse click will get you there.
The tax amnesty introduced by SARS is in full swing, and we have reported on it previously. Feedback from the field suggests, however, that while most franchisees are registered with SARS, another facet of tax compliance causes concern. Apparently, many owners of small businesses, including franchisees, regard unpaid VAT and PAYE amounts as working capital and use it as such. Read more…
Our experts are standing by 24/7 to answer any franchise-related questions. This free service is supported by some of the leading lights on the South African franchise scene including Eric Parker, Eugene Honey, Trudi van Niekerk, Anita Du Toit and Lynn Mendon ç a.
Write to experts@whichfranchise.co.za and we promise to respond promptly.
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